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Video production and strategists under one roof

Content creators and video marketers in Bristol

In a video-first world, the stakes are high. Once you’ve hit publish on your digital video campaign, what next? At Skylark, we’re more than just content creators. We’re video marketers too. We want you to get the most bang for your buck, which is why we’re crazy about metrics and the science behind what makes a video watchable.

Our work

My Family Vets
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MyFamilyVets

Dramatic social campaign to engage pet lovers

This campaign generated nearly a million views on Facebook and Instagram with a 70% Thruview rate. It also achieved 184,000 views on YouTube pre-roll. The concept was based on an interrogation of a vet by police who can't believe the price of the pet vaccination plan. We cast the actors, built the set and finished with an atmospheric colour grade.

Read the case study

Move GB
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MoveGB's Do Your Thing

Social media campaign to launch fitness app

MoveGB has the UK’s largest range of activities under one membership with more than a quarter of a million users. Social media is central to their marketing strategy. To promote the launch of the app, we filmed with genuine ‘Movers’, to create 12 x 6 second social snippets for a Facebook campaign.

Digital campaigns

City To Sea

Video marketing strategy and hero film

City To Sea’s fight against plastic pollution is well documented on web and social. We worked with their internal marketing team on a video content audit that gave them a focused strategy for creative, advertising and channel optimisation. This led to the structure for their hero film that is winning support from investors.

Wild Place
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Wild Place Project

TV and digital video content for tourist attraction

As our 2019 charity partner, Wild Place had some exciting plans to re-introduce bears to a naturalistic habitat. Skylark created an immersive ‘time capsule’ video on-site, together with a TV advert which was rolled out across digital to a regional audience. The YouTube pre-roll reached 600,000 with a higher-than-average 38% view rate, running at a cost of £0.01p CPC.


At your kick-off discovery session will look at your strategy for video. We’ll advise on how you can maximise the number of assets you can get from a single video and use analytics to measure their success.

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Social media video

How would it feel to have a library of professional, branded content that’s ready to post? We specialise in both B2B and B2C social media video content across channels including Facebook, Instagram, LinkedIn, YouTube and Tik Tok.

Typically entertaining and cinematic in style, branded content enjoys higher engagement and conversion rates – something to consider if you’re planning a brand awareness video.

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Optimisation and Measurement

Our relationship doesn’t end efter a video is delivered. We offer a helping hand with analytics, optimisation and measurement, working work with you to ensure maximum impact with minimal impression wastage.

How it works

#1

Kick-off session

Workshop to determine concept and deliverables across digital campaign

#2

Video strategy

Research and insight will help frame video content strategy and prioritise video content needs

#3

Pre-production

Storyboarding, location hunting, script-writing, select illustrator, animator, talent

#4

Production

Animation or filming using our state of the art 4K camera and lighting kit

#5

Post-production

Editing, graphics, colour-correction, voiceover, sound design and music

#6

Review

Two rounds of amends and final revisions

#7

Optimisation

Creation of assets optimised for different channels

#8

Distribution

After your video is live, we work with you in monitoring metrics for review and re-optimisation

Branded content video production agency

Join us for a free video marketing chat

Got a brief or not sure which direction to take? Book online for a 1-to-1.

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" Skylark’s trailer for Slapstick’s BIG NIGHT IN is a really clever piece of work – the team has made an excellent choice of clips from a very big bundle of source material to create a promo which not only gets over all the right messages but is also funny in its own right. "

Pam Beddard, Publicist, Slapstick Festival