VisitBritain, the national tourism agency, has appointed Skylark Media to their marketing production services framework.
The multi-year contract is made of 190 creatives across 8 lots spanning creative disciplines including illustration, casting, styling and videography. Skylark Media is one of the 15 suppliers appointed as video production professionals for campaigns for 2022 and beyond.
The announcement comes as VisitBritain prepares for a landmark year of events for Great Britain, with the Birmingham Commonwealth Games, The Queen’s Platinum Jubilee and Festival UK all taking place in 2022.
Jo Haywood, MD at Skylark Media, says: ‘Building on the success of our campaigns for Longleat, Bristol Zoo, Westonbirt Arboretum and the National Parks, we’re thrilled to be working with VisitBritain on campaigns for the next few years. Skylark has always been a supporter of sustainable tourism – and there’s never been a more important time to support and promote the wonder of Britain’s culture, history, landscapes and cityscapes.’
Nina Postans
Nina is Head of Marketing and Video Marketing Consultant at Skylark Media. With a background in advertising and publishing, Nina has an interest in consumer and technological trends. She has written for Marketing Week, Fashion Monitor, Advertising Week and Creative Review.