MyFamilyVets

Inspiring a nation of animal lovers to buy pet insurance

Longstanding client Independent Vetcare tasked Skylark to film this series of digital ads. The 'Cops' campaign, filmed in our studio in Aardman Animations, generated a million views on Facebook and Instagram with a 70% Thruview rate. It also achieved 184,000 views on YouTube pre-roll in the 3 month campaign. MyFamilyVets achieved over their targeted inbound enquiries during this period.

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Nisbets #BeMoreChef

Empowering amateur chefs

In a bid to reach a new B2C audience, professional catering equipment supplier, Nisbets, collaborated with Skylark to create a TV addressable campaign to reach consumer audiences in retail store postcodes. We worked alongside their marketing agency to produce an integrated campaign for TV, social and print. Over 75% impressions were viewed across 60,000 targeted households.

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Just Landlords

Award-winning TV animation

We created this illustrative, hand-drawn 3D animation for TV to promote Just Landlord's premium insurance against malicious damage by tenants. The pop-up storybook concept helped lighten an otherwise painful topic. Enquiries to the insurance company increased by 45% after broadcast and we won a Videography Award of Excellence.

Buymie

Launch of on-demand grocery shopping app

To launch Buymie into the British market, our client needed an updated animation to promote its services - and differentiate the app from its competitors. We created a line drawing, split screen animation which played out two scenarios in real time - a woman at home with a baby while her personal shopper takes on her shopping at a grocery store.