One of the biggest challenges facing talent acquisition and recruitment teams today is that you don’t pick talent anymore. That’s […]
How brands can embrace dark socials to get the most out of their video content
Up to 84% of consumer outbound sharing from a business’s website happens via private dark social platform. Dark social is when people […]
Not just for profit: how an advocacy video could help improve your message
Is your dashboard full of cause-related hashtags? From #NeverAgain to #ClimateCatastrophe to #Trashtag, digital activism is on the rise and […]
Use video create the perfect video landing page
Video is fast becoming the most consumed digital medium, with more and more businesses adding video content to their websites. […]
Could holograms project your brand’s future?
It’s long been assumed that one day we’ll have semi-opaque, digital projections standing in the middle of our dinner table. […]
A guide to the hero, hub, help video framework
When it comes to your company video which style should you go for? Which stage of your sales funnel are […]
Why the best form of social proof is a video testimonial
Customer testimonials, in any form, are valuable assets in marketing. Whether it’s a Tripadvisor rating, a Facebook review or even […]
Video production 101: what is branded content?
How do you get viewers to stop scrolling on Facebook or Instagram and take notice of your video above all others on their feed?
Video production 101: a guide to motion graphics
Combining your branding with slick motion graphics adds a level of interactivity to your website or trade stand and ensures your video really catches the eye.
Video production 101: what is 4K filming?
4K is a video specification that is short for 4000. The name draws from the approximately 4000 pixels of width of the footage.