Skylark Media turns 15!
As Skylark Media turns 15 year’s old this year, I’ve been reflecting how it all began. When I left London University back in […]
Why one hero video isn’t enough for your business
One of the common requests we get at Skylark is the production of a single film or animation. Normally an […]
How do you spot a brand film?
Over the last few years a new marketing term has entered our vernacular: ‘branded content’ and ‘brand film’. As the […]
Video content: why a creative agency
Nowadays most businesses and brands know that they need video. So, the question we frequently get asked most isn’t ‘why […]
How we produced an TV ad in 6 weeks
When you’re looking to produce an engaging TV commercial on a tight budget and even tighter timescale, you’ll need a video production […]
Everything you need to know about getting through ad clearance
Sometimes the clearance process can feel a little confusing. We often find that lots of time and energy is devoted […]
A guide to the hero, hub, help video framework
When it comes to your company video which style should you go for? Which stage of your sales funnel are […]
Why the best form of social proof is a video testimonial
Customer testimonials, in any form, are valuable assets in marketing. Whether it’s a Tripadvisor rating, a Facebook review or even […]
Video production 101: creating effective internal communications & HR videos
As remote working becomes the norm, today’s workers need ever more than emails and conference calls to feel part of the team.